About the project
Led the brand strategy and creative output for a portfolio of four premium residential developments across the Home Counties. From naming and identity through to customer handover, every touchpoint was developed to position each development within its local market and support the sales process.
Works include
- Named and positioned each development within its market
- Created brand identity and visual language per development
- Directed lifestyle photography
- Designed high-spec sales brochures and marketing collateral
- Built and managed microsites
- Produced site signage and customer handover materials